Friday, April 8, 2011

Women in Social Networking


A recent survey that suggests it is the women who rule the social media or the social networking sites, has been harrowing,to say the least..

No more are the sites like Facebook,Twitter and blogs mere fundraising platforms,their powers have grown in a manner unheard or unspoken of before.The era of radio,tv and newspaper is gone..left to be choking in their own dust..
The legion of social web is here and it is the chicks who own and run this battlefield.
To most of us,it may seem that social networking sites are things meant for kids..that its a waste of time to tweet or to blog..but its the finer sex who truly understood its power..But the question is 'how?'

To begin with,the women are the social bees of our society.Its in their genetic make up to interact.They enjoy being socially active and keeping up with friends,family and relatives.And to meet this end,now they dont have to move out of their homes or take appointments.Simple messages,notifications and updates do the plentiful.To be precise,the time convenience factor.

One other thing inherent in their genes is the intimidation.They find it easier to meet new faces online than in person,making disagreements and rejections less painful.

Even the news organisations were fast to harness social media to connect better with the female users.Many companies advertise their products on these sites and encourage them to try them and share their findings.
For instance,the Pond's Age Miracle moisturiser in China became a hit after Unilever adopted this strategy.

Even the so-called applications on these social sites now cater to wider range of interests for women-career,politics,finance besides the shopping and fashion monologue.

The ripples of the finer sex's presence is felt on our social media and soon they will be limning the web.

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